Blog / Social Media

An ontological scanner in social networks

During his last visit to Chile, our CEO Martín Enríquez was interviewed for the 13th issue of the Boletín de la Asociación de Marketing Directo de Chile. There, they asked Martín, “Why is the development of marketing strategies centered in Social Media important?” Martín responded, “Because consumers are talking about brands and their products in [...]

Thursday, September 16, 2010 · Leave your comment

The majority of companies have a Social Media strategy

I found a very interesting report based on the study conducted by King Fish Media, Hubspot and Junta 42. – Three-quarters (72%) of companies have a clear Social Media strategy – Of those that don’t (27%), 1% are undecided and 80% are considering having a clear strategy in the next 12 months. Only 11% of [...]

Tuesday, August 31, 2010 · Leave your comment

Is it possible to measure the influence of one media agency?

One of the topics that might be of interest to brands as well as agencies is the ability to measure the influence of a particular media agency or even author. Much has been said about the topic, however all of us continue to ask ourselves if it is possible or not. At Socialmetrix, the subject [...]

Saturday, August 7, 2010 · 1 comment

The minute-by-minute graph of the Brazil-Holland match

Here we leave you with the minute-by-minute graph of the Brazil vs. Holland match. Source: Twitter. Period: 10 am to 3 pm

Saturday, July 3, 2010 · Leave your comment

The world cup is here and people are already talking about it!

At Socialmetrix we are listening to what is being said in relation to the world cup and it’s very interesting. If you are from the media or a blog and you want to receive the reports that we are producing with the Universidad de Palermo on Social Media and World Cup 2010 register here! Information [...]

Saturday, June 19, 2010 · Leave your comment

Martín Enriquez – Socialmetrix CEO at ICARE – How will the consumer change?

This past Tuesday May 18th, Martín Enriquez, CEO and part of the Socialmetrix team, spoke on the topic, “How will the consumer change?” We’d like to thank ICARE for the opportunity and Martín for doing such an excellent job representing Socialmetrix. Martin Enriquez – How will the consumer change? – ICARE View more presentations from [...]

Thursday, May 20, 2010 · Leave your comment

SMXEcho much more than Social Network Monitoring

Without a doubt one of the most frequently heard words today in the Digital Marketing industry is SocialMedia. If we could see a cloud of the tags of terms, SocialMedia would be the largest of all (possibly along with Twitter and Facebook). I think it’s important that we separate some of the terms that today [...]

Friday, May 14, 2010 · 4 comments

Norberto Gobbi to speak at TwittDO

We are very proud to announce that on Tuesday the 18th at 1 pm, Norberto Gobbi (Socialmetrix Sales Manager) will be one of the presenters invited to the event “TwittDo 2010” to speak about tools for the measurement and analysis of Twitter. The event will bring together more than 200 people from the Dominican Twitter [...]

Friday, April 16, 2010 · Leave your comment

Martín Enriquez to speak at Government of the City of Buenos Aires Event

We are very proud to announce that on Tuesday the 13th at 4 pm, Martín Enriquez (CEO and Co-founder of Socialmetrix) will be one of the presenters invited to the event “Promoting Porteño SMEs”. He’ll be speaking about the 2009 Buenos Aires Emprende program which Socialmetrix participated in and completed as one of the winning [...]

Tuesday, April 13, 2010 · Leave your comment

Socialmetrix CTO Gustavo Arjones at OMLatam Expo Latino

We are proud to tell you that this coming May 19th and 20th, Socialmetrix founding member and CTO, Gustavo Arjones, will be speaking at the Abracom Round Table along with Thiago Marques (Digital Media Manager of Disney Brasil) and Mariano Suarez Battan (CEO of ThreeMelons). We invite you to follow the event on twitter by [...]

Thursday, April 8, 2010 · Leave your comment

Testimonials

“Socialmetrix Echo has allowed us to analyze the results of our actions and releases, to understand our users reactions to them and to improve our messages in order to communicate with them in the most appropriate way.”

— Ignacio Sbampato, Chief Sales & Marketing Officer at ESET

“Socialmetrix allowed us to approach and learn much more about our customers and thus about ‘our customers´ customers’, optimizing results in a much more efficient manner. It is an easy-to-use and very complete tool.”

— Alejandro DiPaola, CEO at DiPaola

Read more